Trade Stand FAQs

How do I apply? 
Trade applications need to be made online through our website. Please note that we do not use Showing Scene! You must upload evidence of your liability insurance and a risk assessment so please have these documents to hand. Caterers and food traders, please have your hygiene inspection information handy too. Your application will be reviewed and if accepted you’ll get confirmation and an invoice. Not all applications will be successful - we limit the number of stands selling similar products. Only once full payment has been received can we guarantee a stand booking. 

What types of trade stand are you looking for?
We aim for a broad and well-balanced mix of exhibitors across the Show. That includes country clothing, crafts and gifts, food and drink, home and garden products, pet supplies, agricultural machinery, rural services and other quality traders with a good fit for our audience. We do limit the number of stands selling very similar products, so not every application will be successful.

How many tickets do I get? 
We will issue you with 2-day wristbands. 
Trade Stand : 3m frontage : 2 wristbands 
Trade Stand : 6m frontage : 4 wristbands 
Trade Stand : 9m frontage : 6 wristbands 
Catering stand 4m frontage : 6 wristbands 
Extra wristbands available at £45. 

What insurance do I need? 
You will need to provide us with evidence of a minimum £5m public and product liability insurance cover. If you use any contractors (ie a marquee company) then you’ll need to evidence their cover too.

Is camping permitted? 
If you want to stay in your pitch then you may - but you must book sufficient space to accommodate the entire footprint of tent/caravan. We have separate trader camping too. There are showers on site. Trade exhibitors can show their passes to gain entry to the showground on Saturday and Sunday evening where our popular Stockman’s Bar will be open with live entertainment for those staying on site. 

Can I choose my pitch space? 
Whilst we try to accommodate requests, specific stand locations cannot be guaranteed. Stand space is confirmed in early August.

How do I get a ‘Premium’ space facing the Main Ring? 
NEW FOR 2026 - we have simplified the process for securing premium trade stand space. We have a new rate for these stands and no longer require exhibitors in this area to sponsor. Returning traders and existing sponsors will have priority booking for these spaces. We do however encourage our trade exhibitors to enhance their event experience and brand exposure by choosing to sponsor the Show too if possible. 

Is there Wifi? 
We provide a FREE trader wifi service. There is on-site support to help with connection but as with any provision of this kind we can never guarantee strength of signal or stability of connection. You are strongly advised to ensure you also have independent provision for taking mobile card payments. We offer cashback for visitors at Gate 3 if you need to direct customers to a cashpoint.

When do I need to pay?
Book on our website at your earliest opportunity. We can get full very quickly for certain, popular products. Please make payment against the invoice we send as soon as possible. A booking is only confirmed once payment in full has been received. 

When will I receive my stand details, vehicle hangers and wristbands?
NEW FOR 2026 - we will no longer be posting trade packs. Your stand information including confirmation of your location will be sent to you electronically in August and you will need to collect your wristbands and vehicle hangers when you check in with us on arrival.